Prolaz, the B2B FinTech company redefining payment acceptance across Europe, has announced the expansion of its operations into Bulgaria as part of its ongoing growth strategy. The move strengthens Prolaz’s local presence in Southeast Europe, helping banks and retailers unlock savings and efficiency in multi-payment acceptance.
With its PCI-DSS certified payment gateway, Prolaz enables retailers to lower processing fees through intelligent transaction routing, while banks gain access to additional transaction volumes at reduced operating costs. The company’s direct connections to local acquirers across Europe have already made payment acceptance smarter, faster, and more profitable in key markets – and Bulgaria is the latest step in this journey.
“Bulgaria represents a dynamic and growing payments market where both banks and merchants are seeking solutions that deliver better economics and greater flexibility,” said Danail Petkov, Chief Financial Officer of Prolaz. “Our expansion here will allow us to support local partners with our intelligent infrastructure, helping them capture savings and improve customer experiences.”
Prolaz’s entry into Bulgaria aligns with its vision to revolutionize payment acceptance through efficient, flexible, and profitable solutions. By modernizing the payment value chain, Prolaz continues to empower banks and retailers to thrive in increasingly competitive environments.
“Our mission at Prolaz has always been to help partners succeed through smarter infrastructure and cross-border scale,” said John Jager, CEO and co-founder of Prolaz. “Expanding into Bulgaria not only broadens our footprint in Europe but also reinforces our commitment to delivering innovative, high-value solutions that transform payment acceptance economics.”
Founded by industry veterans with decades of experience in FinTech, financial operations, and technology, Prolaz is rapidly becoming a trusted partner for banks and merchants across the continent. The company’s intelligent switching and local connectivity are setting new standards in payment efficiency and profitability.
